If you run a small business in West Michigan, you already know how much there is to juggle — managing cash flow, tracking expenses, planning for growth, and keeping up with taxes. Partnering with a CPA firm that understands the specific needs of small businesses can save you time, money, and stress.

Below is a list of accounting firms in the Grand Rapids area that specialize in small business services such as bookkeeping, payroll, tax planning, and financial strategy. Whether you’re launching a startup or scaling an established company, these firms offer the support and experience you need to thrive.

Small Business Accountants in Grand Rapids

Baker Holtz

Location: Grand Rapids, MI 49503
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Baker Holtz has built a reputation for helping small and midsize businesses across industries like real estate, construction, transportation, and manufacturing. They offer strategic advisory, tax planning, and accounting services with a focus on client relationships and proactive communication. Their “True Service Culture” removes the pressure of billable hours, giving business owners unlimited access to their CPAs for year-round guidance.

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Mierendorf & Co., PC

Location: Grand Rapids, MI 49525
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Mierendorf & Co. has decades of experience working with small businesses, especially those in professional services, trades, and construction. Their team offers practical help with day-to-day bookkeeping, payroll, QuickBooks consulting, and long-term tax strategies. They are known for their personalized attention and dedication to helping businesses grow sustainably.

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McDonald & Associates CPAs

Location: Grand Rapids, MI 49525
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This firm specializes in helping small business owners manage all aspects of their financial life — from accounting and payroll to business consulting and succession planning. McDonald & Associates takes a proactive approach to tax strategy and cash flow management, giving entrepreneurs the tools to make informed decisions.

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Capstone CPA Group

Location: Grand Rapids, MI 49512
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Capstone CPA Group caters specifically to startups and small businesses that need flexible, responsive financial services. Their offerings include cloud-based bookkeeping, virtual CFO support, and strategic business planning. They also prioritize communication and accessibility, making them a great choice for busy owners who want hands-on support.

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CPA Company Lakeshore LLC

Location: Grand Haven, MI 49417
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Serving small businesses along the lakeshore and West Michigan region, CPA Company Lakeshore LLC helps with everything from entity selection and accounting system setup to routine financial management and tax compliance. Their strength lies in building long-term relationships with entrepreneurs looking for ongoing support as they grow.

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Lettinga & Associates CPAs

Location: Grand Rapids, MI 49546
More infoLettinga & Associates CPAs

Lettinga & Associates works with a variety of small businesses in West Michigan and offers a wide range of services including bookkeeping, payroll, accounting system setup, and consulting. Their team of CPAs focuses on helping small business owners understand their numbers and plan ahead — not just react during tax season.

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Why a Small Business CPA Is a Game-Changer

Small businesses have unique challenges — tight budgets, lean teams, and limited time. A CPA firm that specializes in small business clients will not only keep your books clean and compliant but also act as a strategic partner, helping you navigate growth, taxes, hiring, and cash flow.

By outsourcing your accounting to a trusted local expert, you gain:

• Professional guidance without the cost of a full-time employee
• Peace of mind during tax season and audits
• Access to better financial tools and strategies
• More time to focus on running your business

Whether you’re a solo entrepreneur or have a growing team, partnering with the right CPA can take your business from surviving to thriving. The firms listed above are rooted in the Grand Rapids business community — and they’re ready to help you succeed.

How to Choose the Right CPA for Your Small Business in Grand Rapids

Finding the right CPA for your small business isn’t just about hiring someone to file your taxes — it’s about building a trusted partnership that can guide your financial decisions, fuel growth, and reduce risk. But with so many firms in Grand Rapids to choose from, how do you know which one is the best fit?

Here are key factors to consider when selecting a CPA for your small business:

1. Industry Expertise

Look for a CPA who understands the specific challenges and opportunities within your industry. Whether you run a construction company, a real estate agency, or a retail store, an accountant familiar with your sector will know the tax codes, financial risks, and operational needs you face — and they can help you make smarter decisions.

2. Range of Services

Think beyond tax preparation. A great CPA firm should offer bookkeeping, payroll support, financial reporting, budgeting, forecasting, and advisory services. Having a single trusted firm handle multiple areas saves time, streamlines communication, and provides a complete financial picture.

3. Proactive Communication

You want a CPA who will reach out before problems arise — not someone you only hear from during tax season. The best accountants work with you year-round, advising on estimated taxes, business growth strategies, regulatory changes, and new opportunities to save money.

4. Transparent Pricing

Before signing on, understand how the firm charges for services. Some firms offer flat-rate packages; others still bill hourly. Make sure you’re comfortable with the pricing structure and know what’s included — you don’t want surprise bills every time you ask a question.

5. Technology and Accessibility

In today’s digital age, your CPA should be comfortable with cloud-based accounting software, offer virtual meeting options, and provide access to online portals where you can securely upload documents or view your financial reports. A tech-savvy firm can save you a lot of time and hassle.

6. Strong Reputation

Check client reviews, testimonials, and case studies. Look for a firm with a reputation for responsiveness, professionalism, and personalized service. A CPA who is recommended by other small business owners is usually a good bet.